Betsy Fore is a serial entrepreneur, CEO, and investor with nearly 20 years of leadership experience. She’s the author of Built on Purpose: Discover Your Deep Inner Why and Manifest the Business of Your Dreams, founding partner of Velveteen Ventures, and a trailblazer in consumer products for children and the planet. Notably, Betsy scaled Tiny Organics past $13 million in revenue in just 24 months, took Wonder Woof! from scrappy startup to Oprah’s Favorite Things, and was the first Native American woman to raise a Series A for a consumer food startup.

On this episode we talk about:

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  Growing up in a small Midwestern town, working every day since 13, and becoming a leading business creator

  
  


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  Turning a garage-tinkering childhood into a career as a toy inventor, then product startup founder

  
  


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  How relentless optimism, reinvention, and standing atop “a mountain of failures” led to big wins

  
  


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  Advice for founders: building with community, manifesting vision, securing funding, and the importance of thinking big—even if you’re starting small

  
  


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  Behind the scenes of Tiny Organics’ explosive first-year growth, building a cult following, and scaling product through grass-roots founding families

  
  

Top 3 Takeaways

1. 
   

   Every breakthrough product stands on a mountain of failed attempts; grit and adaptability win.

   
   


2. 
   

   Community-first feedback loops create true brand evangelists and drive authentic scale.

   
   


3. 
   

   Dreaming big isn’t just mindset—it’s a practical approach to manifesting opportunity and wealth wherever you start.

   
   

Notable Quotes

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  “For every success, there’s a mountain of failures you’re standing on.”

  
  


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  “You have to feel your deep inner ‘why’ to reveal it and build on it.”

  
  


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  “Not every company needs to be venture-backed, but every founder can build generational wealth by manifesting their vision.”

  
  

Connect with Betsy Fore:

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  Website: betsyfore.com

  
  

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